Why men need skincare too

Let's talk about skin. It’s the body’s largest organ, protecting us from the elements and keeping everything functioning smoothly. Just like a nutritious diet, regular exercise and enough sleep, a daily skincare routine is essential for overall health- and yep- that applies to men too!

Men vs Women: Understanding the skin differences

While men and women share the same fundamental skin biology, there are some key differences when it comes to their skin's needs:

• Oil Production: Testosterone amps up oil production in men's skin, making it oilier and more prone to breakouts.
• Shaving Stress: Daily shaving disrupts the skin's natural barrier, leading to irritation and dryness.
• Sun Safety Gap: Unfortunately, according to the Cancer Council, men are less likely to wear sunscreen, putting them at a higher risk of skin cancer (source: cancer council).

Can’t I just borrow my partners products?

Sharing is caring, but not when it comes to skincare! Your partner’s products might be perfect for their skin type, but they might not be right for yours. Opting for a skincare routine specifically formulated for men’s needs ensures you are addressing your skin’s unique concerns.

Building a strong skincare routine: Start simple, build smart

The best skincare routine is one you can stick to. Here is a beginner friendly approach:

• Cleanse: Wash away dirt, oil, and impurities with a foaming cleanser designed for men's skin.
• Moisturise: Hydration is key! Choose a moisturiser that's lightweight and non greasy.
• SPF (morning only): This is non-negotiable! Daily sunscreen protects your skin from harmful UV rays that can cause premature aging and skin cancer (Sunscreens are only one component of sun protection. Prolonged high-risk sun exposure should be avoided. Frequent use and re-application in accordance with directions is required for effective sun protection).

Level up your routine

Once you have the basics down, consider adding these:

• Exfoliator: Buffs away dead skin cells promoting a brighter and more toned complexion
• Toner: Detox skin from environmental aggressors like pollution while strengthen the skins moisture barrier
• Eye Cream: Targets dark circles and puffiness for an energised look.
• Beard Oil: Soothes and conditions your beard while restoring your skin's barrier after shaving. The ideal product if your beard gets itchy!

Nature Nurtures Best

The best way to nourish, repair and care for skin is to be sensibly natural, utilising powerful actives with botanical extracts specifically chosen for men’s skin. One hero ingredient is Mountain Pepper Berry (Tasmannia Lanceolata), a native plant found in the cool rainforests in the south-eastern region of Australia. It's packed with vitamins, antioxidants and phytoactives that promote skin elasticity and even skin tone. But it doesn’t end there, read more about the active ingredients in Natio men plus here.

Building a personalised skincare routine can be a game-changer for your skin's health and Natio men plus is here to take your skin health to the next level, giving you the products and ingredients you need to feel confident and look your best. Natio men plus is brought to you by the #1 Men’s Facial Skincare Brand in Community Pharmacy* so when you shop with Natio you know you’re shopping from an Australian brand you can trust.

Ready to get started? Explore the Natio men plus range and discover the difference a targeted skincare routine can make.

*Data sourced from Circana MarketEdge MAT to 07/01/24 based on data definitions provided by Natio Pty Ltd